GDPR

GDPR includes new rules regarding how EU member states handle data privacy and security. As part of your efforts to be GDPR-compliant, there are a few things you should know about email marketing campaigns and compliance.

With the European Union’s new General Data Protection Regulation (GDPR), your email marketing strategy has to be GDPR-proof, or you might find yourself on the receiving end of hefty fines. If you use Mailchimp for your email marketing campaigns, you might be worried about how to make sure that your marketing emails don’t fall afoul of the GDPR rules – after all, it seems like Mailchimp is based outside the EU and therefore not compliant with these laws.

Use an email service provider that complies with the GDPR

In the case of email marketing platforms it would seem that is an easy decision. MailerLite servers are located in the European Union and is GDPR-proof. They also have everything you need to make your email marketing GDPR compliant: welcome emails, newsletters and campaigns that are both GDPR-compliant and mobile friendly.

New MailerLite version coming soon
Email marketing
If you haven't used MailerLite before, you sure should consider it. Especially now MailerLite is launching their new version. We at Ziedal Morris have been using...
GDPR proof email marketing
Email marketing
It's a difficult situation for many Mailchimp users, because the email platform does not comply with European GDPR regulations. The regulation...
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